Consumer Data & Insight

We help brands to gain an in-depth understanding of customer behavior in addition to tracking market trends to identify potential challenges and missing business opportunities. We visualize customer needs and feedback to pinpoint optimization potential in product design, marketing, retail, and customer service.

• Brand Health Check
• VoC (Voice of Consumer) Dashboard

Patterns are discovered, trends and outliners are identified through data algorithms, enabling a better understanding of the target audience, personalized offers, and improved effectiveness in consumer operations.

• Segmentation and Persona
• Omni Channel Integration
• CLTV (Customer Lifetime Value)

Our e-commerce marketplace ISV (Independent Software Vendor) services help our clients to take eCommerce sales to the next level. Brands benefit from our deep understanding of the e-commerce marketplace and their specialized solutions and technology, on top of which we build our advanced analytics and reporting tools. This allows us to provide valuable insights into customer behaviors, sales trends, and competitor and industry analysis, to help brands capture new markets. We are the certified ISV of prominent online marketplaces including Tmall, JD, Douyin and AC Watsons.

• Tmall DataBank
• Douyin Ecommerce Insight
• Douyin Ocean Engine
• JD